Healthy gums are the key to healthy teeth and oral hygiene. The Himalaya Herbals Gum Expert range of toothpastes has Miswak and natural astringents which ensure your gums remain healthy and protected. Miswak and Babool help to prevent gum inflammation and reduce gum bleeding. The product contains neem, an effective natural anti-bacterial which fights germs, and pomegranate, an effective natural astringent. Complete Care Toothpaste is an advanced herbal formulation that provides 12 hours protection from harmful germs and helps prevent plaque build-up on teeth. With regular brushing, Complete Care Toothpaste provides these benefits: - 12 hour protection from harmful germs - Prevents plaque build-up - Prevents toothache - Reduces gum bleeding and helps prevent inflammation - Maintains clean and white teeth - Has a refreshing taste for long lasting fresh breath